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Qualcomm

How we positioned a technology giant as a leader in social impact and innovation for good

Qualcomm is a global wireless technology leader driving innovation that connects the world. While recognized for technological excellence, they needed a partner to help articulate their broader purpose — innovating for the greater good — and communicate their commitment to social impact and employee-first culture. For over 15 years, we’ve shaped Qualcomm’s narrative across sustainability reporting, global social impact programs, employee engagement campaigns, and experiential design that brings their innovation story to life for diverse audiences.

Sustainability reporting
Employee communication planning and campaigns
Content marketing for social impact programs
Sustainability reporting
Experience strategy and design

Key outcomes & deliverables

01

Created “Qualcomm for Good” framework and campaign to position the company’s purpose with integrated print, web, and social media assets

02

Produced annual sustainability reports and communications, translating complex technology into accessible narratives that demonstrate global impact

03

Designed and launched “Women in Innovation” exhibit at the National Inventors Hall of Fame, featuring interactive touchscreens, video interviews, and digital experiences to celebrate women inventors

04

Developed global communications strategy for Wireless Reach social impact program, showcasing technology’s role in addressing societal challenges

05

Executed multiple internal employee campaigns and interactive learning experiences to strengthen culture and engagement

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Our client impact

We transformed how Qualcomm tells its story — moving beyond technical specifications to demonstrate how their innovations create social good. Through strategic frameworks, experiential design, and compelling content, we’ve helped employees understand their impact, engaged external stakeholders through immersive exhibits, and established Qualcomm as a purpose-driven technology leader.

So let's get to work.

Whether you’re building your first sustainability roadmap or amplifying an established program, 
we’re ready to help you move faster, think bigger, and do better.

or email us at info@thinkparallax.com