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Interface

How we activated employees globally around an ambitious climate mission

Interface is a global leader in corporate sustainability, pioneering the industrial re-revolution with their ambitious Climate Take Back mission to reverse carbon emissions. As they set bold new goals, they needed to transform their sustainability vision from corporate strategy into a shared purpose that would inspire and activate employees across global offices. We developed a comprehensive employee activation campaign that combined strategic messaging, elevated brand expression, and interactive experiences — creating materials that helped thousands of employees understand their role in leading the company’s climate ambitions.

Global communication strategy
Key message development
Global employee mission activation design and campaign
Campaign collateral (storybook, signage, interactive walls, conversation guide)

Key outcomes & deliverables

01

Developed global communications strategy and key messaging framework to articulate Climate Take Back mission and ambitious company goals

02

Created comprehensive employee mission activation campaign translated into multiple languages for global deployment

03

Designed full suite of campaign collateral including branded storybook explaining company goals, campaign posters positioning employees as visionaries, and conversation guides for team discussions

04

Produced interactive modular walls installed in every global office to cultivate shared vision, enable idea sharing, and activate employees as brand ambassadors

05

Created graphics and signage to inspire and motivate employees daily across office locations

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Our client impact

We transformed Interface’s Climate Take Back from executive vision into lived reality across their global workforce. By creating tangible, interactive materials that made complex climate goals accessible and inspiring, we empowered employees to see themselves as part of the industrial re-revolution — reinforcing Interface’s position as a sustainability leader while building internal alignment and advocacy for their ambitious environmental commitments.

So let's get to work.

Whether you’re building your first sustainability roadmap or amplifying an established program, 
we’re ready to help you move faster, think bigger, and do better.

or email us at info@thinkparallax.com